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Operations, strategy and marketing
for private clinics, consultants and wellness providers
I’m a healthcare management specialist helping private healthcare businesses set up, streamline or grow. Whether you're starting from scratch or need practical, hands-on support to fix what’s not working, I bring a calm, strategic approach to operations, service delivery, and enhancing the patient journey. With deep experience in health and wellness, I work one-on-one with clinics to create personalised solutions that improve management, boost efficiency, and support sustainable growth.
I work with private consultants setting up new practices, healthcare providers expanding or looking to improve operations, teams within the NHS or wellness clinics reviewing their service offering.
I also provide full marketing services across private healthcare, wellness and not-for-profits. I offer services on a freelance basis, or as a fractional Head of Marketing or Head of Operations to become a true extension of your team.
How I Help
Strategy & Consultancy
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New clinic setup and business planning
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CQC readiness and regulatory advice
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Service development and pricing
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Tech stack recommendations
Day-to-Day Delivery
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Operational setup and patient journey mapping
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Staff processes, onboarding, SOPs and training
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Booking systems, digital tools and admin workflows
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Website and CRM support
Marketing
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Strategic marketing tailored to private healthcare
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Social media management
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Website support, including structure, copy and SEO
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Email marketing to improve patient communication
Why Me?
I’m Kelly Staff and I'm a healthcare management specialist with a strong track record of partnering with private clinics and NHS Trusts. With a unique blend of expertise in practice management, strategy, and marketing, I bring both commercial insight and clinical understanding to every project. My background in marketing, means I not only help clinics run smoothly, but also support them in growing their brand and attracting the right clients. I’m results-driven, honest, and hands-on. Someone who thrives on getting things done. Whether you're launching a new private practice or looking to refine and grow an existing clinic, I bring energy, clarity, and deep sector knowledge, particularly in urology, gynaecology, women’s health, maternity, pain management, and aesthetics
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15+ years of healthcare management experience
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Friendly, flexible and easy to work with
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Sector-specific insight - NHS, private clinics & wellness
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Happy to advise, or roll up my sleeves and get stuck in
Why work with me?
My Expertise
Clinical Background
I understand the unique challenges you face
Patient Services
Patient-centered approaches to improve service delivery and efficiency
Clinic Management
Hands-on, practical, day-to-day operational support
Framework Applications
Complex framework and procurement processes
CQC Experience
Experience in regulatory compliance and CQC applications
Patient Journey Mapping
Focused on improving the patient journey
Services at a Glance
Contact Me
I'd love to hear from you and learn more about your business and how I can help you.
Please get in touch if you'd like to chat.
